Cina (continentale): si possono riprendere le persone? E pubblicare il video?
Questa è un'informazione generale, non una consulenza legale. Ogni affermazione rimanda alla sua fonte primaria. Verificato il 2026-10-17.
Questa pagina non è ancora tradotta e viene mostrata in inglese, la versione verificata sulle fonti indicate.
Il diritto all'immagine del Codice civile fa sì che realizzare o pubblicare l'immagine di una persona riconoscibile richieda il consenso, salvo eccezioni; i dati del volto sono sensibili secondo la legge sulla protezione delle informazioni personali (PIPL), che esenta l'uso domestico.
Posso riprendere le persone in pubblico?
The 民法典 (Civil Code), art. 1018-1019 gives every natural person a portrait right (肖像权) over any image on which they can be identified: without their consent nobody may make, use or publish their portrait, unless the law provides otherwise. Note the word 'make': on the text, filming a recognisable person is covered, not only publishing.
Art. 1020 lists when reasonable use needs no consent: personal study, art appreciation, teaching or research using an already public portrait; news reporting where the portrait is unavoidable; state organs performing duties; showing a specific public environment where the portrait is unavoidable; and other uses in the public interest or the person's own interest. A general street scene can fit the fourth exception; a close-up of one stranger is much harder to call unavoidable.
Art. 1032-1033 add that, unless the law provides otherwise or the person expressly agrees, nobody may film or spy on another person's private activities, private body parts or private spaces such as a home or hotel room.
Posso pubblicarlo?
Publishing a recognisable person's face without consent is, on the words of the Civil Code, art. 1019, an infringement unless one of the art. 1020 exceptions fits. In deciding liability, courts must weigh the occupation of both sides, the reach of the act, the degree of fault, and its purpose, manner and consequences (art. 998). Defacing a portrait or faking one with information technology is prohibited separately (art. 1019).
The 个人信息保护法 (Personal Information Protection Law, PIPL) adds a data-protection layer. Biometric information is sensitive personal information (art. 28), and the Supreme People's Court treats face information as biometric information, at least in facial recognition cases (2021 interpretation, art. 1). Sensitive information needs separate consent (art. 29) unless another basis in art. 13 applies, such as news reporting in the public interest within a reasonable scope.
The 人脸识别技术应用安全管理办法 (Measures on the Security Management of Facial Recognition Technology), in force since 1 June 2025 and issued by the Cyberspace Administration of China and the Ministry of Public Security, govern the use of facial recognition to process face data. Where consent is the basis, they require separate consent; they also require an impact assessment, storage of face data on the device unless the person separately agrees, and prominent signage for face recognition devices in public places (arts. 6, 8, 9, 13). They cover recognition systems, not ordinary filming, but show how strictly face data is treated.
Cosa cambia per i bambini?
Under the PIPL, art. 28, personal information of minors under 14 is sensitive personal information in its own right, whatever the content. Processing it needs the consent of a parent or other guardian (art. 31), and the facial recognition measures, art. 7 repeat that rule for face data of under-14s where consent is the basis. The Supreme People's Court's 2021 interpretation on facial recognition cases treats processing face data without the separate consent of the person or their guardian, where consent is the basis, as an infringement (art. 2(3)), and tells courts to weigh whether the victim is a minor (art. 3).
The portrait right in Civil Code art. 1018 belongs to every natural person, children included; the Civil Code has no separate portrait rule for minors.
Uso privato e pubblicazione
The PIPL does not apply to a natural person processing personal information for personal or family affairs (art. 72). Filming for yourself or your family therefore sits outside the PIPL. The Civil Code portrait right has no such household exemption, since art. 1019 covers making a portrait, not only publishing it. For private filming of public scenes, the art. 1020 exception for showing a specific public environment is the one most likely to apply.
Publishing to a platform is where both laws fully apply. Posting a stranger's face is 'use' and 'publication' under art. 1019, and a creator with an audience may well not be acting for personal or family affairs under PIPL art. 72.
Cosa cambia sfocando i volti
Blurring matters here because the portrait right only covers an image on which the person is identifiable (Civil Code, art. 1018). On that definition, a face blurred so that the person cannot be recognised is not a portrait. Under the PIPL, information that has been anonymised so that a specific person cannot be identified and the process cannot be reversed is not personal information at all (art. 4 and art. 73(4)). The facial recognition measures use the same exclusion for face information (art. 19).
Partial measures do not count: the PIPL distinguishes de-identification (still identifiable with extra information) from anonymisation (art. 73(3)-(4)). Voice, body, clothing, location, a name in the caption or a visible plate can still identify a blurred person, and the privacy right over private activities (art. 1033) does not depend on the face at all.
Dove la legge non è chiara
What counts as 'reasonable' and 'unavoidable' use under art. 1020 is decided case by case, and we found no clear line for creator content. Whether a monetised account still processes data for 'personal or family affairs' under PIPL art. 72 is not addressed in any Cyberspace Administration guidance we found.
Fonti
- 民法典 (Civil Code), arts. 998, 1018-1020, 1032-1033 (Book Four, Personality Rights, as published by the Cyberspace Administration of China) portrait right, exceptions, factors for liability, privacy right; official npc.gov.cn copy not machine-readable
- 个人信息保护法 (PIPL), arts. 4, 13, 28, 29, 31, 72, 73 (text as published by the CAC) legal bases, sensitive information, minors under 14, household exemption, anonymisation definition
- 人脸识别技术应用安全管理办法 (Measures on Facial Recognition Technology), CAC and Ministry of Public Security, 2025 separate consent, under-14s, public-place cameras, definition of face information; in force 1 June 2025
- Supreme People's Court, interpretation on civil cases involving facial recognition (法释〔2021〕15号) face information is biometric information (art. 1), infringing conduct (art. 2), minors as a factor (art. 3), exceptions (art. 5)
Qualunque sia la regola nel posto in cui riprendi, sfocare i volti per cui non hai il consenso è il modo più semplice per andare sul sicuro prima di pubblicare. Anonimo lo fa sul tuo iPhone, senza caricare il video.